Your privacy is important to www.hyperera.com (referred to as the website/Apps). This privacy policy outlines the types of personal information we collect and how we use it.

Collection of Personal Information

We may gather and use the following personal information:

• Details about your use of the website, including browsing habits and behaviors.
• Information you provide when registering on the website, such as contact details and personal Information.
• Data related to transactions conducted on the website.
• Information provided for subscribing to website services, including SMS and email alerts.
• Any other information you send to other users or the webmaster.
• Communication modes.

Additionally, when you communicate with us through various channels, we collect your contact information such as your name, email address, postal address, telephone number, and/or fax number. You may also voluntarily provide other information related to your inquiries or comments. We encourage you not to provide personal data that is unnecessary for us to respond appropriately to your inquiries or comments./

In extraordinary circumstances, we may need to gather other types of personal information. If this occurs, we will ensure that you are informed about the collection of this information and that there is a valid legal basis for doing so, such as your consent.

Processing Your Personal Data

We process your personal information only to the extent necessary for the following purposes:

1. Agreement and Pre-Agreement Actions: To fulfill our contractual obligations to you or to take steps at your request before entering into a contract.
2. Legal Compliance: To comply with our legal obligations.
3. Legitimate Interests: To pursue our legitimate interests, which include operating, evaluating, and improving our services; preventing and protecting against fraud, unauthorized transactions, claims, and other liabilities; and ensuring compliance with company policies and industry standards. For companies like Hyper Era with global business operations, processing personal data for internal administrative purposes is often considered a legitimate interest. We have carefully balanced our legitimate business interests against your data privacy rights as required by law.

Specifically, we process the personal information we collect about you to:

• Handle your registration as a customer.
• Create and manage your online account.
• Address your inquiries and comments.
• Process your orders for products or services.
• Communicate with you.
• Connect you with your distributor (including providing your name, postal address, telephone number, email address, and purchase history to your distributor).
• Operate, assess, and improve our services and facilitate your use of our websites.
• Conduct accounting, auditing, billing, and collection activities.
• Comply with applicable legal requirements, industry standards, and our policies.

Use of Personal Information

We may use your personal information to:

• Manage and administer the website.
• Customize the website to suit your preferences.
• Provide access to and usage of website services.
• Publish information about you on the website.
• Send you marketing and promotional communications.
• Entities within the Hyper Era group: To whom it is plausibly essential or desirable for Hyper Era to disclose personal information.
• Hyper Era Direct Retailers/Sellers and Stock Pointers: To permit communication concerning product advice, ordering advice, and product-related information of products ordered from Hyper Era.
• Processors: Who provide us with Infrastructure-as-a-Service, Platform-as-a-Service, Software-as-a-Service solutions, software development solutions, information system maintenance solutions, record management solutions, or marketing solutions.
• Government establishments or other third parties: If necessary by law or reasonably essential to protect the rights, property, and security of others or ourselves.

When we share your personal information with agents or subcontractors for these purposes, they are required to use your information in accordance with this privacy policy.

In addition to the purposes mentioned above, we may disclose your personal information if required by law, in connection with legal proceedings, or to establish, exercise, or defend our legal rights.

Securing Your Data

We take reasonable technical and organizational measures to protect your personal information from loss, misuse, or alteration.
All personal information you provide will be stored on secure servers.

Updating This Policy

We may update this privacy policy by posting a new version on our website.
Please review this page occasionally to stay informed about any changes.

Links to Other Websites

Our website contains links to other websites.
We are not responsible for the privacy policies or practices of third-party websites.

Contact Us

If you have any questions about this privacy policy or how we handle your personal information, please visit the contact us section.